Team

• Co-Founders

  Host Organizers

  Advisors

   

  Co-Founders
    

  Anand Thaker - Co-founder and Principal of NeoMarketing Solutions, LLC. Anand has been working in the marketing space for nearly 15 years with a strong background in technology.  It seemed natural that the two worlds would meet.  He enjoys working with and has helped dozens of clients on all aspects of the marketing ecosystem to develop transparency, efficiency, effectiveness and ROI for their organization.  He has broad knowledge and experience in various areas including online/multi-channel marketing, demand/lead generation, marketing/sales operations, org alignment, change management, technology, integration and data/analytics.   I’m thrilled to be a part of the founding team organizing an independent event whose driving motivation is to connect B2B sales and marketers in the area.

    

  Kevin O’Malley – SVP of Product and Marketing at Preparis, my role is to generate revenue. First, we do that by ensuring customers value our product through a disciplined agile product management and development approach. Second, we bring together the leading marketing and sales technology that creates a demand generation ecosystem that enables us to find prospects that are interested in emergency preparedness. Third, I have a talented team of product management, development, marketing, lead generation and marketing and sales operations experts who work really well together to make it all come together. Finally, my most important role is to make sure the fridge is filled with beers so we can celebrate all those special moments of our hard work!

    

  Kyle Porter – A B2B sales & marketing junky as well as the founder of SalesLoft, a sales intelligence product for CRM users. Passionate about optimizing and staying on the cutting edge of technology for marketing & sales, Kyle helped organize the first B2BCamp and is onboard for nationwide expansion. Kyle’s goal is to empower marketing and sales professionals with the tools and knowledge to stay on top of their game and help them to speed up sales cycles and close more deals.

  Host Organizers

  Washington DC 2013:

    

  Tony Cappaert - Co-Founder and COO at Contactually, a web service that helps professionals automatically manage and regularly follow up with their top contacts. He was previously a product manager on the Bing Ads (adCenter) team at Microsoft and an investment analyst for a social VC firm. Tony is an MIT alum, currently lives in Washington DC, and often presents on the benefits of customer development and his “4 Step Framework to Staying Relevant”. He loves hiking, camping, and drinking great beer (his current favorite is Pliny the Elder).

    

  Joe Zuccaro - Seasoned online marketing & sales veteran, proven strategic planner and tactical performer with a consistent track record of solid results. Well positioned to leverage web based technologies to help you better gather, store, analyze, share, and act upon lead management data that makes a direct impact on sales. Extensive startup and technology company leadership experience. Trusted advisor to Presidents & CEOs with the ability to develop a team of dedicated professionals.

   Boston 2012:

   

  Henry Bruce - President and founder of the Rock Annand Group, a client acquisition strategy consulting firm focused on the B2B software industry. Henry is a passionate B2B sales and marketing strategist and blogger who brings over 30 years of operational experience to his engagements. As both a services provider and in-house executive, he has played a transformative role in driving client acquisition programs that achieve desired results and create alignment between sales and marketing.

    

  Matt Bertuzzi - Marketing & Operations at The Bridge Group, Inc. Matt bleeds blogs, business books and inside sales. Matt started his technology sales career with lead generation & inside sales positions at Sophos and Certified Backup. Most recently, Matt held a product marketing role at AmeriVault (now Venyu). Today, Matt uses his inside sales & marketing skills for Bridge Group clients on inside sales assessments, developing sales ‘playbooks,’ & Salesforce.com dashboards and reporting.

  Advisors

    

  Michele McMahon

    

  Jason Brett 

    

  John Peltier